{"id":25986,"date":"2025-10-10T12:11:10","date_gmt":"2025-10-10T10:11:10","guid":{"rendered":"https:\/\/investinnavarra.com\/?post_type=informe&#038;p=25986"},"modified":"2025-10-13T22:10:46","modified_gmt":"2025-10-13T20:10:46","slug":"the-audiovisual-industry-becomes-an-economic-engine-and-a-hub-of-creative-innovation-for-navarra","status":"publish","type":"informe","link":"https:\/\/investinnavarra.com\/en\/informe\/the-audiovisual-industry-becomes-an-economic-engine-and-a-hub-of-creative-innovation-for-navarra\/","title":{"rendered":"The Audiovisual Industry Becomes an Economic Engine and a Hub of Creative Innovation for Navarra"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"25986\" class=\"elementor elementor-25986 elementor-25940\" data-elementor-post-type=\"informe\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-007e649 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"007e649\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1155579\" data-id=\"1155579\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0111b42 elementor-widget elementor-widget-text-editor\" data-id=\"0111b42\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li>In just a few years, the region of Navarra has gone from hosting occasional film shoots to consolidating itself as a cohesive and competitive audiovisual ecosystem. The sector already accounts for 1% of the regional GDP and brings together more than 90 companies, driven by a top-tier tax framework and a public strategy focused on sustainable growth.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0ae8c43 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"0ae8c43\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-13a30a9 elementor-widget elementor-widget-text-editor\" data-id=\"13a30a9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li>The Navarra Audiovisual Cluster (CLAVNA) acts as the backbone of the industry, aligning companies, public administration, and training centers around innovation, internationalization, and project attraction. Its public-private collaboration model has made the region a national benchmark in training, employment, and creative cohesion.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ada9d1 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"2ada9d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c239376 elementor-widget elementor-widget-text-editor\" data-id=\"c239376\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li><div style=\"text-align: justify;\"><p>With initiatives such as Professor Octopus AI_LAB, the audiovisual R&amp;D unit\u2014unique in applying Artificial Intelligence to creative activities of this kind\u2014and the soft landing program from Invest in Navarra, the region strengthens its position as a preferred destination for technological investment and the production of high value-added content.<\/p><\/div><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-946e0c9 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"946e0c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c6139c7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c6139c7\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-734d9d3\" data-id=\"734d9d3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-41d2030 elementor-widget elementor-widget-video\" data-id=\"41d2030\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/mjSztszFC54?si=vjpKAFEM2ML4pl8I&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3f1a081 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3f1a081\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3362abb\" data-id=\"3362abb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d83d61b elementor-widget elementor-widget-text-editor\" data-id=\"d83d61b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The <strong>audiovisual industry<\/strong> has become one of the most dynamic drivers of Navarra\u2019s economy. In just a few years, the region has evolved from hosting sporadic shoots to consolidating itself as a cohesive and <strong>competitive industrial ecosystem<\/strong>, c<strong>apable of attracting projects, talent,<\/strong> and <strong>international investment.<\/strong> This is evidenced by last year\u2019s double record in both<strong> the number and duration of shoots\u2014182 productions and 1,777 shooting days, respectively (<a href=\"https:\/\/investinnavarra.com\/en\/navarre-sets-a-new-audiovisual-record-with-182-film-shoots-and-1777-days-of-filming-in-2024\/\">link here<\/a>).<\/strong><\/p><p>According to data provided by the <strong>Navarra Audiovisual Cluster (CLAVNA)<\/strong>, the sector already represents 1 % of the region\u2019s GDP. Its network of associated entities <strong>has grown from 49 to 92 in the past year\u2014a 47 % increase\u2014<\/strong>showing the strength of a fabric made up of production companies, SMEs, and studios covering the entire value chain, from content creation to digital animation.<\/p><p>This growth rests on a first-rate fiscal framework: Navarra <strong>offers a 45 % tax deduction for audiovisual productions<\/strong>, which can reach 50% in the case of animation, short films, or projects directed by women or in Basque. These are among the most competitive incentives in Spain, supported by a fast and secure procedure managed by the Navarra Film Commission and the Department of Culture\u2014building investor confidence and consolidating the industry as a key driver of economic diversification in the region<\/p><h2><strong>CLAVNA\u2019s Strategic Role<\/strong><\/h2><p>In this thriving context, CLAVNA acts as the central axis of the audiovisual ecosystem. Created in 2017 within the framework of the<strong> Smart and Sustainable Specialization Strategy (S4)<\/strong>, its mission has been to structure the sector\u2019s growth, aligning businesses, public administration, educational centers, and knowledge agents. Today, it serves as the main institutional interlocutor and a collaborative space where talent, technology, and strategic vision converge.<\/p><p>Its work plan is structured around four pillars:<\/p><ol><li><strong>Training and employment<\/strong>, through the creation of the Training Board and collaboration with eight educational institutions.<\/li><li><strong>Attraction of companies and film shoots<\/strong>, leveraging the Navarra Film Industry brand and joint efforts with Sodena and Invest in Navarra.<\/li><li><strong>Innovation and technology<\/strong>, promoting the adoption of artificial intelligence, virtual production, and visual effects (VFX) in partnership with IrisLab and the new Professor Octopus AI_LAB.<\/li><li><strong>International promotion<\/strong>, through participation in major global industry events (Berlin, Toronto, Los Angeles, Annecy), reinforcing Navarra\u2019s reputation as a competitive audiovisual hub.<\/li><\/ol><p><strong>Arturo Cisneros<\/strong>, CLAVNA\u2019s Managing Director, defines the cluster as &#8216;a kind of great connection center for the entire Navarra audiovisual industry\u2014a physical and virtual space where talent, companies, training centers, universities, and public institutions come together to strengthen the sector\u2019s entire value chain.&#8217;<\/p><h1>Navarra offers a 45 % tax deduction for audiovisual productions, which can reach 50 % in specific cases.\u00a0<\/h1><p>He explains that &#8216;one of our main challenges has been synchronizing the academic world with<strong> the industry\u2019s real needs<\/strong>, especially in a context where technology evolves so quickly.&#8217; Therefore, he adds, &#8216;training and employment are our first strategic pillar, followed by innovation, business attraction, and internationalization.&#8217;<\/p><p>&#8216;We\u2019re promoting the integration of new technologies such as artificial intelligence, visual effects, and virtual production, working hand in hand with <strong>IrisLab<\/strong> and <strong>Professor Octopus<\/strong>, the first lab in Spain specialized in AI applied to the audiovisual sector,&#8217; Cisneros emphasizes. &#8216;We also have an agile public-private mechanism with <strong>Invest in Navarra <\/strong>and the Department of Culture that allows us to attract companies, facilitate filming, and support their establishment in the region.&#8217; &#8216;We are building a creative community that unites talent and companies to drive a new economy based on cultural and creative industries,&#8217; he concludes.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-fe3907f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fe3907f\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-efe3a2f\" data-id=\"efe3a2f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bc33f35 elementor-blockquote--button-skin-bubble elementor-blockquote--skin-border elementor-blockquote--button-view-icon-text elementor-widget elementor-widget-blockquote\" data-id=\"bc33f35\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"blockquote.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<blockquote class=\"elementor-blockquote\">\n\t\t\t<p class=\"elementor-blockquote__content\">\n\t\t\t\t\"We are building a creative community that unites talent and companies to drive a new economy based on cultural and creative industries\"\t\t\t<\/p>\n\t\t\t\t\t\t\t<div class=\"e-q-footer\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/twitter.com\/intent\/tweet?text=%22We+are+building+a+creative+community+that+unites+talent+and+companies+to+drive+a+new+economy+based+on+cultural+and+creative+industries%22&amp;url=https%3A%2F%2Finvestinnavarra.com%2Fen%2F%2Fen%2Finforme%2Fthe-audiovisual-industry-becomes-an-economic-engine-and-a-hub-of-creative-innovation-for-navarra%2F\" class=\"elementor-blockquote__tweet-button\" target=\"_blank\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-twitter\"><\/i>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-blockquote__tweet-label\">Tweet<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-807b2da\" data-id=\"807b2da\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-204dd03 elementor-widget elementor-widget-image\" data-id=\"204dd03\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"311\" height=\"62\" src=\"https:\/\/investinnavarra.com\/wp-content\/uploads\/2022\/08\/invest-in-logo.svg\" class=\"attachment-large size-large wp-image-3406\" alt=\"Invest in Navarra Always Ahead\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-65a1718 elementor-widget elementor-widget-image\" data-id=\"65a1718\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/investinnavarra.com\/wp-content\/uploads\/elementor\/thumbs\/arturo-cisneros-rczwk3yifpdd3kt2ngjbiuoblai51m2ugpvkwcqn2q.jpg\" title=\"arturo-cisneros\" alt=\"arturo-cisneros\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-113636a elementor-widget elementor-widget-heading\" data-id=\"113636a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">ARTURO CISNEROS<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fcc2091 elementor-widget elementor-widget-heading\" data-id=\"fcc2091\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">CLAVNA's manager<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6d347c3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6d347c3\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-bac1b67\" data-id=\"bac1b67\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f4195ff elementor-widget elementor-widget-text-editor\" data-id=\"f4195ff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2><strong>Audiovisual R&amp;D: AI Applied to the Audiovisual Sector<\/strong><\/h2><p>One of the most recent milestones illustrating the vitality of this industry has been the creation of Navarra\u2019s first business-led audiovisual R&amp;D unit, accredited by <strong>the Navarra Innovation System (SINAI)<\/strong>. Promoted by <strong>Dr. Platypus &amp; Ms. Wombat<\/strong>, this unit\u2014called <strong>Professor Octopus AI_LAB<\/strong>\u2014applies artificial intelligence to film and animation production, making it a reference infrastructure both nationally and across Europe.<\/p><p>Its objective is to automate creative and technical processes\u2014from character generation to intelligent rendering\u2014and to develop tools that integrate AI into every phase of the audiovisual workflow. Located in <strong>Pamplona<\/strong>, the facility has a multidisciplinary team of over 40 researchers and an investment plan of <strong>\u20ac2 million over the next five years.<\/strong><\/p><p>Supported by the regional government and CLAVNA, this initiative strengthens Navarra\u2019s position as a <strong>European laboratory<\/strong> for audiovisual innovation, in line with the sector\u2019s digital transformation and the global trend toward the creation of high-tech content.<\/p><p><strong>Carlos Fern\u00e1ndez de Vigo<\/strong>, CEO of Professor Octopus AI_LAB, highlights that his team &#8216;has been working for more than twenty years in the digital entertainment industry\u2014film, video games, platforms\u2014with a single purpose: to create something truly unique.&#8217; He explains that the company bet on artificial intelligence almost a decade ago, &#8216;long before the ChatGPT explosion,&#8217; and has since focused all its efforts on &#8216;becoming a benchmark in the development of AI applied to creative fields.&#8217;<\/p><h1>Invest in Navarra coordinates support for new audiovisual companies, facilitating grants, spaces and contacts to promote their establishment and growth in the region<\/h1><p>&#8216;We approach <strong>artificial intelligence<\/strong> from two complementary perspectives: the disruptive\u2014what is now possible and wasn\u2019t before\u2014and the human, which seeks efficiency and process improvement in companies,&#8217; Fern\u00e1ndez de Vigo notes. &#8216;We believe <strong>AI should be designed and trained around people<\/strong>, values, and professional expertise. We don\u2019t conceive of AI as a substitute, but as an enhancer of human talent. True progress means building technology around experience and know-how.&#8217;<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-84b48aa elementor-widget elementor-widget-video\" data-id=\"84b48aa\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/NcmJsBe3vGM?si=bjIQrHsDUxfK-fs0&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8ea66da elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8ea66da\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7dda797\" data-id=\"7dda797\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-060b43e elementor-widget elementor-widget-heading\" data-id=\"060b43e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">INVEST IN NAVARRA: A TAILOR MADE \"SOFT LANDING\" FOR AUDIOVISUAL INVESTMENT <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79c3b80 elementor-widget elementor-widget-text-editor\" data-id=\"79c3b80\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Within <strong>the audiovisual ecosystem<\/strong>, Navarra also offers a unique structure in Spain for assisting new audiovisual companies in setting up operations. Through <strong>Invest in Navarra<\/strong>, a soft landing team has been created to act as a one-stop shop facilitating the arrival of national and international companies to the regional ecosystem.<\/p><p>This team\u2014made up of public and private agents\u2014provides an integrated service covering everything <strong>from identifying investment opportunities to launching business projects<\/strong>, including tax advisory, location scouting, grant management, and connecting companies with local suppliers and professionals.<\/p><p><strong>The Navarra Film Commission<\/strong> and <strong>CLAVNA<\/strong> play a key role in the initial phase of this process, providing leads and strategic contacts derived from their participation in international markets and industry events.<\/p><p>Meanwhile, <strong>Invest in Navarra<\/strong> oversees the business support process, detailing available aid for project implementation and growth, identifying suitable industrial or office spaces, and promoting networking with the local economic fabric.<\/p><p>According to <strong>Iker Zaratiegui<\/strong>, Head of Investment Attraction at <strong>Sodena<\/strong>, &#8216;the combination of capabilities from all members makes this team a strategic resource to drive the arrival of new companies and strengthen Navarra\u2019s audiovisual sector.&#8217; A soft landing designed not only to help companies arrive but also to grow, create jobs, and establish lasting roots in the region. This is the case, for instance, of the investments made by production companies such as <a href=\"https:\/\/investinnavarra.com\/en\/efectoscopio-a-new-animation-and-vfx-studio-that-lands-in-navarra-thanks-to-sodena-and-clavna\/\"><strong>Efectroscopio<\/strong><\/a><strong>, <\/strong><a href=\"https:\/\/investinnavarra.com\/en\/the-audiovisual-cluster-of-navarre-and-sodena-facilitate-the-invest-of-antaviana-films-vfx-in-the-region\/\"><strong>Antaviana<\/strong><\/a> o <a href=\"https:\/\/investinnavarra.com\/en\/midnight-fear-factory-envisages-ambitious-filming-programme-for-lekaroz-film-studios\/\"><strong>Midnight Fear<\/strong><\/a>, in Lec\u00e1roz.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9801f69 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9801f69\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-0215044\" data-id=\"0215044\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5bf89d8 elementor-blockquote--button-skin-bubble elementor-blockquote--skin-border elementor-blockquote--button-view-icon-text elementor-widget elementor-widget-blockquote\" data-id=\"5bf89d8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"blockquote.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<blockquote class=\"elementor-blockquote\">\n\t\t\t<p class=\"elementor-blockquote__content\">\n\t\t\t\t\"Our work consists of designing tailor-made artificial intelligences that respond to each company\u2019s real needs and enhance their teams\u2019 capabilities\"\t\t\t<\/p>\n\t\t\t\t\t\t\t<div class=\"e-q-footer\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/twitter.com\/intent\/tweet?text=%22Our+work+consists+of+designing+tailor-made+artificial+intelligences+that+respond+to+each+company%E2%80%99s+real+needs+and+enhance+their+teams%E2%80%99+capabilities%22&amp;url=https%3A%2F%2Finvestinnavarra.com%2Fen%2F%2Fen%2Finforme%2Fthe-audiovisual-industry-becomes-an-economic-engine-and-a-hub-of-creative-innovation-for-navarra%2F\" class=\"elementor-blockquote__tweet-button\" target=\"_blank\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-twitter\"><\/i>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-blockquote__tweet-label\">Tweet<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-460e823\" data-id=\"460e823\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e73e41f elementor-widget elementor-widget-image\" data-id=\"e73e41f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"311\" height=\"62\" src=\"https:\/\/investinnavarra.com\/wp-content\/uploads\/2022\/08\/invest-in-logo.svg\" class=\"attachment-large size-large wp-image-3406\" alt=\"Invest in Navarra Always Ahead\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-af3fa61 elementor-widget elementor-widget-image\" data-id=\"af3fa61\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/investinnavarra.com\/wp-content\/uploads\/2025\/10\/carlos-fernandez.jpg\" class=\"attachment-large size-large wp-image-26021\" alt=\"\" srcset=\"https:\/\/investinnavarra.com\/wp-content\/uploads\/2025\/10\/carlos-fernandez.jpg 897w, https:\/\/investinnavarra.com\/wp-content\/uploads\/2025\/10\/carlos-fernandez-300x300.jpg 300w, https:\/\/investinnavarra.com\/wp-content\/uploads\/2025\/10\/carlos-fernandez-150x150.jpg 150w, https:\/\/investinnavarra.com\/wp-content\/uploads\/2025\/10\/carlos-fernandez-768x768.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-76eda27 elementor-widget elementor-widget-heading\" data-id=\"76eda27\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">CARLOS FERN\u00c1NDEZ DE VIGO<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79c12d4 elementor-widget elementor-widget-heading\" data-id=\"79c12d4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">CEO Professor Octopus AI_LAB<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>In just a few years, the region of Navarra has gone from hosting occasional film shoots to consolidating itself as a cohesive and competitive audiovisual ecosystem. The sector already accounts for 1% of the regional GDP and brings together more than 90 companies, driven by a top-tier tax framework and a public strategy focused on [&hellip;]<\/p>\n","protected":false},"featured_media":25943,"template":"","categories":[58],"class_list":["post-25986","informe","type-informe","status-publish","has-post-thumbnail","hentry","category-audiovisual"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Audiovisual Industry Becomes an Economic Engine for Navarra<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/investinnavarra.com\/en\/informe\/the-audiovisual-industry-becomes-an-economic-engine-and-a-hub-of-creative-innovation-for-navarra\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Audiovisual Industry Becomes an Economic Engine for Navarra\" \/>\n<meta property=\"og:description\" content=\"In just a few years, the region of Navarra has gone from hosting occasional film shoots to consolidating itself as a cohesive and competitive audiovisual ecosystem. 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